This product is a finalist in the category 綠色 & 有機 of Cosmoprof Asia 2025
                                                     
                    
                                        
                    
                                                                                                    
                                Product Headline 
                                This zinc oxide-based sunscreen offers broad-spectrum protection while soothing and nourishing the skin. Zinc oxide provides sun protection, reducing redness and irritation, while organic Salento aloe vera, olive oil, shea butter, and pomegranate deeply hydrate, restore, and strengthen the skin barrier. The formula is also silicone-free, paraben-free, and synthetic fragrance-free. The product is produced in line with N&B’s km0 regenerative farming and local sourcing. The organic Salento aloe vera is freshly harvested and stabilized within two hours, preserving its prebiotic benefits; the wild-harvested botanicals support soil fertility and biodiversity; and the cold, zero-emission production ensures low energy consumption and preserves active ingredient efficacy. Added to this, the product’s carbon-neutral production using renewable energy significantly reduces environmental impact, while the ingredient extraction by-products are repurposed as compost, and rain water is harvested for irrigation purposes. The sunscreen is 100% reef-safe, vegan, and free from chemicals harmful to marine ecosystems. 
                             
                                            
                                                                                                    
                                Product Description
                                The Future of Natural Sun Protection, with a rich, sustainable formula that combines powerful UVA/UVB protection with the soothing, anti-inflammatory benefits of Aloe Vera extract and locally sourced botanicals. Enriched with zinc oxide, it shields your skin, reducing redness and irritation. Free from silicones, parabens, and synthetic fragrances, it aligns with the highest organic beauty standards, offering a gentle, effective, and planet-friendly alternative to chemical sunscreens. Water-resistant, lightweight texture that absorbs easily, nourishing and hydrating the skin, preparing it for sun exposure. For the whole family, it protects, restores, and revitalizes—leaving your skin soft and balanced.
                             
                                            
                                                                                                    
                                Claims & Benefits
                                •	Full Spectrum SPF30+ – Shields against UVA/UVB rays with naturally derived Zinc Oxide.
•	Non-Whitening effect
•	Soothing Action – Zinc Oxide and Aloe Vera ideal for most sensitive skin, rosacea, acne, and dermatitis.
•	Anti-Pollution Defense 
•	Deep Hydration - Nourishment & Skin elasticity.
•	Soft & Non-Greasy Texture – Absorbs easily into the skin for a velvety finish.
•	Vegan, ocean reef-friendly 
•	Locally Sourced Organic Ingredients
•	100% post-consumer recycled (PCR) packaging with airless technology
•	Safe & Family-Friendly – Natural, non-toxic ingredients, free from chemicals.
                             
                                            
                                                                                                    
                                Technical Details
                                INCI: Aqua, Aloe Barbadensis leaf extract* , Caprylic /Capric Triglyceride , Zinc Oxide , Olea Europaea fruit extract*, Prunus Amygdalus dulcis oil*, Lavandula Angustifolia flower extract*, Butyrospermum Parkii butter*, Glycerin, Polyglyceryl-2 Dipolyhydroxystearate, Silica, Cetearyl Alcohol, Coco-Caprylate, Punica Granatum seed oil, Crithmum maritimum extract, Jojoba Esters, Tocopheryl Acetate, Xanthan Gum, Polyhydroxystearic Acid , Dicaprylyl Ether , Tocopherol , Lauroyl Lysine , Sodium Stearoyl Glutamate , Algin, Parfum, Citric Acid, Mica, Sodium Dehydroacetate, Benzyl Alcohol, Salicylic Acid, Sorbic Acid, Limonene , Linalool, Coumarin. *from organic farming
                             
                                            
                                                                                                    
                                Launch date (mm/dd/yy)
                                03/01/2025
                             
                                            
                                                                                                    
                                Price List, Target Consumer & Market Segments
                                Face Cream SPF30+ 26,50€
Body Cream SPF30+ 31,00€
                             
                                            
                                                                                                    
                                Website and Social Channel/s
                                www.naturalis.store  
www.nbnaturalisbetter.com
                             
                                            
                                                                                                    
                                What sets your product apart and why is it innovative and special?
                                The Naturalis Sun Care line represents the new frontier of natural sun protection, merging suncare and skincare into a holistic formula.
Unlike traditional zinc-based sunscreens, our breakthrough production method has overcome these limitations, delivering an all-in-one solution that ensures efficacy, comfort, and sustainability.
•	Dual-Action Performance – Zinc oxide provides broad-spectrum UVA/UVB protection while soothing, nourishing, and revitalizing the skin. Unlike chemical filters, it offers a gentle, irritation-free shield, ideal for sensitive skin.
•	Holistic Skin Protection – Enriched with organic Salento Aloe Vera, olive oil, shea butter, and pomegranate, it deeply hydrates, restores, and strengthens the skin barrier. Silicone-free, paraben-free, and synthetic fragrance-free, it embodies clean beauty and circular sustainability.
•	Sensorial & Mood-Enhancing Experience – A lightweight, non-greasy, fast-absorbing texture with no whitening effect provides a silky, velvety finish, making it ideal for daily wear. Water-resistant and suitable for the entire family.
•	Sustainability – A vegan, reef-safe formula crafted with locally sourced, regenerative ingredients, a cold production process, and Post-Consumer Recycled (PCR) packaging, reinforcing our "People & Planet First" commitment.
Naturalis Sun Care is a complete skincare for healthy, radiant, and protected skin.
                             
                                            
                                                                                                    
                                How do you promote your product on multiple channels? 
                                We promote new products by focusing on the elements that characterize the N&B brand identity:
•	Research and development creating visionary formulas that anticipate future trends; 
•	Human & Sustainable: N&B People Planet as the mission we put into everything we do.
•	Following these points, we make a communication strategy focused on:
•	Emotional storytelling creating authentic stories of People and Places behind each of our products. 
•	Engagement of the community with targeted giveaways and social tables. 
For the launch, N&B organised exclusive trips for the beauty and lifestyle press to its Naturalis Bio Resort for the spring season. During these trips, the guest will experience true 'rebirth' in contact with nature and exploring all the ingredients cultivated in Naturalis' soils. The guests will preview the benefits of the brand through holistic regenerating treatments in our Spa Oasis. The result will be therefore that the new brand will be told in the blog with two target goals:
•	B2B| with the successfull stories of our customers and suppliers on the social page @nb.naturalisbetter and in the website Nbnaturalisbetter.com
•	B2C| through the reviews of consumers, influencers on the page @naturalisorganicbeauty and in the official store of the brand @naturalis.organicbeauty
                             
                                            
                                                                                                    
                                How does your product meet the evaluation criteria of its category? 
                                Concept & Creativity
Naturalis Aloe Vera Suncare SPF30+ represents the next generation of natural sun protection, seamlessly blending suncare and skincare into one powerful, holistic formula. Unlike traditional zinc-based sunscreens that often have whitening effects and heavy textures, our breakthrough production method ensures broad-spectrum UVA/UVB protection, deep hydration, and a lightweight, non-greasy texture.
This dual-action formula provides a gentle, irritation-free shield, ideal even for the most sensitive skin. Enriched with Salento Aloe Vera, olive oil, shea butter, and botanical extracts, it nourishes, restores, and strengthens the skin barrier, elevating suncare to a new skincare ritual.
Product Benefits & Innovation
•	Full-Spectrum SPF30+ Protection – Zinc oxide ensures broad-spectrum UVA/UVB defence while soothing and reducing redness.
•	Holistic Skin Hydration & Repair – Cold-extracted Salento Aloe Vera, olive oil, pomegranate, and jojoba deeply moisturize, strengthen, and restore the skin.
•	Non-Greasy, Non-Whitening, and Water-Resistant – Fast-absorbing texture leaves no residue, ensuring a silky, velvety finish, ideal for daily wear.
•	Anti-Pollution Protection – Creates a barrier against environmental stressors, reducing oxidative damage.
Sustainability & Ethical Commitment
Our commitment to "People & Planet First" is embedded in every stage of production, from sourcing ingredients to packaging:
•	Km0 Regenerative Farming & Local Sourcing – Organic Salento Aloe Vera is freshly harvested and stabilized within 2 hours, preserving its prebiotic benefits; Wild-harvested botanicals support soil fertility and biodiversity; 
•	Cold, Zero-Emission Production – Cold processing ensures low energy consumption and preserves active ingredient efficacy; A carbon-neutral production using renewable energy significantly reduces environmental impact.
•	Circular Economy & Waste Reduction – Ingredient extraction by-products are repurposed as compost; Water-free production minimizes resource consumption; rain water is harvested for irrigation purposes.
•	100% Reef-Safe & Vegan Formula – Free from chemicals harmful to marine ecosystems, ensuring ocean-friendly protection.
•	B Corp Certified – Recognized as a Best for the World company for territory and biodiversity protection.
•	Social Impact – Supports a young, local workforce, fostering economic and social development in Salento.
Packaging & Design
•	100% Post-Consumer Recycled (PCR) Packaging – Reduces plastic waste, supports a circular economy, and minimizes environmental impact.
•	Airless Technology – Preserves formula integrity, prevents contamination, and extends product lifespan.
                             
                                            
                                                                                                    
                                What is you brand commitment to sustainability, ethical practices, and social responsibility?
                                At N&B Natural is Better, social and environmental impact is a fundamental measure of business success. Since its founding in 1989, the company has been dedicated to creating positive change for people and the planet, reinforcing its commitment as a B Corp Certified company since 2016 and a Benefit Corporation since 2019.
Sustainability & Environmental Stewardship
N&B is driven by the mission to protect nature while enhancing its benefits through regenerative farming, sustainable sourcing, and low-impact production. By bringing farming, extraction, R&D, and production back to its home in Salento, Southern Italy, N&B ensures:
-	Short supply chains to cut transport emissions and preserve ingredient effectiveness.
-	Locally sourced, Mediterranean-native extracts that support biodiversity and ecosystem health.
-	Organic-certified farming, rainwater harvesting, and circular composting techniques that eliminate waste.
-	Bee proliferation projects to protect pollinators and enhance soil fertility.
These initiatives, all within a 3km radius, enable N&B to guarantee a 100% Made in Italy, 100% Made in Salento sustainable production process.
Empowering the Local Community
N&B is a community-driven company, prioritizing ethical employment and local economic development:
-	97% of collaborators are local, fostering economic growth in Salento.
-	48% of collaborators are women, promoting gender equality.
-	40% of collaborators are under 35, supporting youth employment and innovation.
Additionally, N&B integrated its most essential ingredient. Aloe Vera, into the local culture. Through a collaboration with the Martano City Council, N&B helped designate Martano as the "City of Aloe," planting 3,500 Aloe Vera plants throughout the city. This initiative not only beautifies the environment but also drives tourism, supporting the local economy and sustainable development.
“People & Planet First” company mission & philosophy
With ethical sourcing, sustainable production, and strong social impact, N&B is redefining regenerative beauty. The brand’s commitment to people-planet-positive solutions, circular economy practices, and clean, conscious skincare sets a new standard for the industry—one where business success is measured by the well-being of people and the environment.
                             
                                            
                                                                                                    
                                Market positioning & distribution countries
                                N&B Natural Is Better is a B Corp company, with over 35 years of experience in the research and production of customized organic cosmetic solutions in Private Label. 
Recognized for its high quality, innovation, and sustainability, N&B has developed in Salento an international cosmetic hub of excellence and research in the skincareand healthcare solutions. 
The company works in over 60 countries, collaborating with worldwide brands and retailers through a tailored model. 
The company's goal is to strengthen its leadership in Research & Development, expanding the presence of our concept in emerging markets with a growing demand for organic and sustainable cosmetics.
Our concept brand, Naturalis Organic Beauty, pioneers of new beauty trends, offering our clients an exclusive range of organic and wellness cosmetics.
Sales Channels
•	B2B: Private Label partnerships, international brand collaborations, and specialized retailers.
•	B2C: Official e-commerce www.naturalis.store or during the experiences at Naturalis Bio Resort, our agricultural estate and hospitality structure in Salento.
                             
                                            
                                                                                                    
                                Certifications & Patents
                                N&B guarantees the highest quality and sustainability standards, with a fully certified production cycle recognized by leading third-party authorities:
•	B Corp Certified – Recognized for social and environmental excellence.
•	EU organic farming certified by EcoGruppo 
•	Cosmos, Natrue & Ecosmetica Quality – Verifies the use of organic-certified ingredients and formulations.
•	ISO 22716 GMP (Good Manufacturing Practices) – Ensures high safety and quality standards in production.
•	ISO 9001 Quality Management – Certifies a rigorous quality control system.
N&B’S INNOVATIVE ALOE VERA GEL AND ITS PRODUCTION PROCESS HAS BEEN OFFICIALLY PATENTED (PATENT N° 102024000014602) for its unique cold processing method and its exceptional quality (x4,5 active principles given by university studies).
N&B has also registered the "ALOE VERA PURE QUALITY GUARANTEED" certification mark, ensuring the purity, traceability, and superior quality of its Aloe Vera grown locally with organic regenerative farming practices and extracted within 2 hours from the harvest. This proprietary mark guarantees strict compliance with quality characteristics, extraction methods, and direct sourcing.