This product is a finalist in the category Make-up Product of Cosmoprof Asia Awards 2018
Product headline
A beautiful and luxurious Long Lash Vegan Mineral Mascara uses 100% plant derived and natural ingredients to boost length, volume and with extra-long staying power!
Product - Description
The new voluminous brush head allows the perfect amount of mascara to be applied every time. 1 coat gives you the length you need 2 coats the volume.
Product benefits
100% plant-derived and vegan formula
Technical details
The ultimate lashes are now possible with the this revolutionary formula, made with :
- NO harsh synthetic ingredients
- NO animal-derived ingredients (Certified Vegan)
- Conditioning ingredients to boost lash vitality and health (Vitamin E, Magnolia Bark Extract, Sun ower Oil)
- Mineral pigments for intense, rich colour Long-wear formula that will last all day
- Buildable, yet gentle formula for sensitive eyes
What makes this product so special?
- Protective and conditioning formula boosts lash vitality and health
- Gentle formula – perfect for sensitive eyes
- Mineral pigments for intense, rich colour
- Extra-long staying power
How the brand is promoted on line?
A beautiful and luxiourous addition to the INIKA range our NEW Long Lash Vegan Mineral Mascara uses 100% plant derived and natural ingredients to boost length, volume and lash span. The new voluminous brush head allows the perfect amount of mascara to be applied every time. 1 coat gives you the length you need 2 coats the volume. The ultimate lashes are now possible with the this revolutionary formula, made with;
NO harsh synthetic ingredients
NO animal-derived ingredients (Certified Vegan)
Conditioning ingredients to boost lash vitality and health (Vitamin E, Magnolia Bark Extract, Sun ower Oil)
Mineral pigments for intense, rich colour Long-wear formula that will last all day
Buildable, yet gentle formula for sensitive eyes
Why the product/formulation is innovative?
100% plant-derived and vegan formula - mineral pigments for intense, rich colour Long-wear formula that will last all day
Timeline
13 July 2023
Platform Opening
29 September 2023
Entries closing
19 October 2023
Finalists Announcement
15 November 2023
Awards Ceremony
Winners Announcement