IN PARTNERSHIP WITH
The competition of the cosmetics industry - Cosmoprof Awards
Better Invention (Thailand) Co Ltd

MISTINE Velvet-Soft Longwear Cushion

A make-up cushion that delivers a dewy finish and 24-hour, high-coverage wear while controlling oil and feeling refreshing. The formula also moves with facial expressions, so it doesn’t appear cakey. The cushion spotlights zero-powder particles produced via a six-layer ultra-fine grinding process for high coverage in a single swipe, with a formula that melts into the skin. A water-based essence wraps the powder particles, to achieve a stronger skin adherence and a long-lasting finish. And to create the comfortable, light feel are ingredients including patented high-purity PDRN with a 99%-purity salmon PDRN for a luminous finish; Centella asiatica extract; and Haematococcus pluvialis extract, a type of freshwater microalga. Added to this, a jelly sandwich film technology adapts to the skin’s texture while resisting sweat and oil, so the finish lasts.

Hall (Pavilion) and Stand Number: 1E-G3A

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This product is a finalist in the category Make-up Products of Cosmoprof Asia 2026

Launch Date (First worldwide launch must have been launched within 12 months prior to the event)
August 2026
Retail Price & Fill Sizes
CNY 129.9/12g+12g
Product Description (Function, Benefits, and Target Consumer)
A make-up cushion that delivers a dewy finish and 24-hour, high-coverage wear while controlling oil and feeling refreshing. The formula also moves with facial expressions, so it doesn’t appear cakey. The cushion spotlights zero-powder particles produced via a six-layer ultra-fine grinding process for high coverage in a single swipe, with a formula that melts into the skin. A water-based essence wraps the powder particles, to achieve a stronger skin adherence and a long-lasting finish. And to create the comfortable, light feel are ingredients including patented high-purity PDRN with a 99%-purity salmon PDRN for a luminous finish; Centella asiatica extract; and Haematococcus pluvialis extract, a type of freshwater microalga. Added to this, a jelly sandwich film technology adapts to the skin’s texture while resisting sweat and oil, so the finish lasts.
Product Innovation
Breaking the tech dilemma of long-lasting makeup, high coverage and dewy finish not being compatible, with a breakthrough formula that moves with your expressions, says goodbye to cakey patches and redefines long-lasting cushions
Research, Clinical Tests & Trials Results (Safety & Dermatological)
After 33 healthy Chinese women and men used the sample once according to the instructions, the evaluation showed that under these conditions, the sample provides 24-hour oil control, 24-hour hydration, and 24-hour beauty effects (long-lasting colour and makeup, concealing).
Product Claims, Benefits, Performance & Consumer Experience
Makeup effect: dewy finish with high coverage, lasts 24 hours without patchiness Makeup performance: 24-hour long-wear with high coverage, refreshing and oil-controlling Skin feel: light and comfortable, resistant to water, sweat, and smudging Skincare benefits: patented high-purity PDRN, patented ingredient Jikeye, Centella Asiatica extract, Haematococcus Pluvialis extract and more
Technology Features
Technology: ① Specially researched zero-powder particles, six-layer ultra-fine grinding for high coverage in one swipe ② Water-based essence wraps the powder, stronger skin adherence, upgraded long-lasting makeup ③ Jelly sandwich lasting film, makeup moves with your expression, goodbye to cracks and cakiness Ingredients: Patented high-purity PDRN, patented ingredient Ji Ke Ying, Centella Asiatica extract, Haematococcus pluvialis extract, etc.
Website and/or Social Media Channels + Editorial pitch
24-hour long-lasting high coverage, the longer it wears, the more radiant it gets
Ingredients & Formulation (INCI List Mandatory otherwise you will be disqualified), Olfactive Composition & Sensory Experience (mandatory for fragrance)
Ingredients: Water, Cyclopentasiloxane, Trimethylsiloxysilicate, CI 77891, Methyl Trimethicone, Butylene Glycol, PEG-10 Laurate Tri(trimethylsiloxy)silane Ethyl Polydimethylsiloxane, Isohexadecane, Diphenylsilyloxy Phenyl Trimethicone, HDI/Trimethylol Hexyl Lactone Crosspolymer, Polyglyceryl-3 Polydimethylsiloxyethyl Polydimethylsiloxane, Triethyl Citrate, 1,2-Hexanediol, Polydimethylsiloxane, CI 77492, Glycerin, Magnesium Sulfate, Sorbitan Sesquioleate, Quaternium-90 Bentonite, Polyhydroxystearic Acid, p-Hydroxyacetophenone, Acrylic (Ester)/Trimethylsiloxysilicate Methacrylate Copolymer, C9-12 Alkane, C11-13 Isoparaffin, Titanium Isopropoxide Tris(isostearate), Aluminum Hydroxide, CI 77491, Polydimethylsiloxane/Vinyl Dimethicone Crosspolymer, Dimethicone Silylate, (Fragrance), Diphenyl Dimethicone, Silica, CI 77491 Distearoyl Glutamate, Triethoxy Octylsilane, CI 77019, Bis-Diglyceryl Polyacyladipate-2, Amino-Ended Polydimethylsiloxane, Tocopherol (Vitamin E), Sodium DNA, Tetramethylhydroxy Pyrimidine, Cyclodextrin, Squalane, Retinol, Tridecane, 1,3-Propylene Glycol, Yeast Ferment Extract, Centella Asiatica Extract, Haematococcus Pluvialis Extract, Synthetic Fluorphlogopite, Tuber Magnatum Extract, Medicago Sativa Extract, 1,2-Pentanediol, Boron Nitride, Malachite Extract, Collagen, Acetylated Sodium Hyaluronate, Sodium Hyaluronate, Astaxanthin, Tin Oxide, Crosslinked Sodium Hyaluronate, Hydrolyzed Sodium Hyaluronate, Ethylhexylglycerin
How to use it
1. Use a powder puff to gently press 3-5 times, picking up an appropriate amount of powder. If it's too much, you can spread the excess on the powder lid. 2. Pat and press evenly on your face. If you want more coverage, you can apply it again. ...
Sustainability List of Certifications
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Market positioning & distribution countries
China; China, Hong Kong, China Taiwan, Thailand, Japan, Malaysia, Singapore, Morocco, Cambodia, Laos, Myanmar, Vietnam, the United States, Indonesia, etc.; France, Germany, Italy, Spain, the United Kingdom, Brazil, Mexico, the Philippines, etc.
Certifications & Patents
Patent PDRN (Sodium DNA, Chinese invention patent ZL20231 0254986.4); Patent Jikeying (Tetrahydro-methylpyrimidine carboxylic acid, Chinese invention patent ZL201811509078.0); Patent Super A Alcohol (Retinol, Chinese invention patent ZL202110545875.X); Patent Red Algae (Haematococcus pluvialis extract, Chinese invention patent ZL201710566671.8)

Timeline

27 July 2026

Platform Opening

7 October 2026

Entries closing

27 October 2026

Finalists Announcement

11 November 2026

Awards Ceremony
Winners Announcement