hallex Active Core Azulene Serum

14th, April-2026

Fill Size: 50ml (1.69 fl. oz.) Retail Price: Approx. $29.00 USD (38,000 KRW) hallex Active Core Azulene Serum is positioned in the masstige market, offering premium clean beauty and innovative zero-plastic CXP wood packaging at an accessible price. We aim to democratize sustainable skincare, proving that eco-friendly, high-performance products can be available to a broader global audience without compromising on quality, efficacy, or Earth-conscious values.

A serum formulated with naturally derived, vegan components captured in zero-plastic, refillable packaging crafted from upcycled CXP forestry wood. Its key ingredients include guaiazulene at 80ppm, extracted from natural chamomile to give the serum its signature natural blue hue. It delivers soothing, anti-inflammatory, and protective properties for sensitive and compromised skin. And a ten-layer hyaluronic acid complex penetrates multiple skin layers to rebuild the moisture barrier, locking in deep hydration. A five-peptide complex stimulates collagen and elastin synthesis, improving skin elasticity, firmness, and overall texture, while Cynanchum atratum extract and Centella asiatica calm, reduce redness, and accelerate skin regeneration. The packaging, meanwhile, is entirely crafted from CXP, a material made from discarded forestry wood byproducts. This sustainable production process upcycles agricultural waste, significantly reducing carbon footprint and eliminating microplastics. The packaging is also refillable by replacing the inner serum cartridge while retaining the durable, wood-based outer shell.

The innovation of hallex Active Core Azulene Serum lies in the seamless integration of high-performance clean skincare and groundbreaking zero-plastic packaging. Formulated with 80ppm Guaiazulene for its natural blue hue and potent soothing properties, it synergizes with elasticity-boosting peptides and a 10-layer Hyaluronic Acid complex. It delivers a cooling, fast-absorbing experience for sensitive skin. However, our true market differentiator is the packaging. We replaced conventional plastics with a 100% refillable container made from CXP, an upcycled forestry wood byproduct. This dual-action innovation ensures premium skin recovery while actively preventing plastic pollution, redefining sustainable beauty.

Primary Skin Irritation & Dermatological Safety Test - Study Details: Conducted by the KC Skin Clinical Research Center over a 48-hour patch test period (November 13–15, 2024). - Sample Size: 30 adult participants. - Result: The serum achieved a remarkable skin reaction index of 0.00, officially earning a "Non-irritating" classification. This clinically guarantees its supreme safety and exceptionally gentle profile for daily use on highly sensitive, compromised, or reactive skin types. Advanced Soothing & Anti-Inflammatory Efficacy (Guaiazulene) - Study Details: Research based on the formulation’s core active ingredient, 80ppm high-purity Guaiazulene extracted from natural Chamomile. - Result: Clinical ingredient research demonstrates powerful anti-inflammatory benefits that actively suppress external harmful substances. It effectively lowers skin temperature, instantly relieves heat-induced stress, and visibly reduces redness and irritation caused by environmental aggressors such as UV rays and micro-dust. Deep Hydration & Elasticity Boosting (10-Layer HA & 5 Peptides) - Study Details: Formulation efficacy research evaluating the synergy of a customized 10-layer Hyaluronic Acid complex (ranging from low to high molecular weights) and a 5-Peptide complex (including Copper Tripeptide-1 and Acetyl Hexapeptide-8). - Result: Research supports that this specialized complex deeply penetrates the dermis to rebuild the compromised moisture barrier from the inside out. Simultaneously, it stimulates collagen and elastin synthesis, effectively preventing the loss of skin elasticity and smoothing uneven skin texture without leaving any sticky residue.

- Targeted Relief for Reactive Skin (Concerns): Specifically formulated for highly sensitive and damaged skin, effectively soothing redness and irritation caused by environmental stressors like UV rays and micro-dust. - Instant Cooling & Fast Absorption (Sensory): The lightweight, watery serum absorbs rapidly without leaving any sticky residue. It delivers an immediate cooling sensation that lowers skin temperature and relieves heat-induced stress. - Deep Moisture Barrier (Performance): A customized 10-layer Hyaluronic Acid complex penetrates deeply to rebuild the skin's moisture barrier from the inside out, locking in long-lasting hydration. - Elasticity & Wrinkle Care (Skin Benefit): Enriched with a 5-Peptide complex that stimulates collagen and elastin synthesis, actively preventing elasticity loss and smoothing skin texture. - Natural Blue Aesthetics (Sensory): Features a beautiful, natural blue hue derived directly from 80ppm high-purity Guaiazulene, offering a visually calming skincare ritual. - Eco-Conscious Experience: The 100% zero-plastic, refillable CXP forestry wood packaging allows consumers to enjoy premium clean beauty while actively reducing global plastic waste.

The technological breakthrough of hallex Active Core Azulene Serum lies in its revolutionary zero-plastic packaging, setting a new standard for sustainable beauty. - Upcycled Wood Material (CXP): Unlike traditional cosmetic containers, our packaging is crafted entirely from CXP—an innovative material made from discarded forestry wood byproducts. This sustainable production process upcycles agricultural waste, significantly reducing our carbon footprint and completely eliminating microplastics. - Refillable Delivery System: Functionality meets sustainability through our smart refillable design. Consumers can easily replace the inner serum cartridge while retaining the durable, wood-based outer shell. This minimizes unnecessary waste, promotes a circular economy, and extends the packaging's lifecycle. - Design Uniqueness: The container offers a premium, earthy aesthetic with a natural tactile experience. Its unique design visually communicates our brand’s philosophy of "calming the skin and healing the planet," providing eco-conscious consumers with a luxurious, highly functional, and environmentally responsible daily skincare ritual.

Corporate Website: https://selfycoslab.com Brand Website: https://hallex.shop Instagram: https://www.instagram.com/hallex.shop Editorial Pitch:hallex Azulene Serum: Instant skin soothing in revolutionary 100% zero-plastic, refillable upcycled forestry wood packaging.

Hero Ingredients: - Guaiazulene (80ppm): Extracted from natural chamomile, this highly purified botanical ingredient gives the serum its signature natural blue hue. It delivers powerful soothing, anti-inflammatory, and protective properties for sensitive and compromised skin. - 10-Layer Hyaluronic Acid Complex: A customized multi-molecular blend (low, medium, and high weights) that penetrates multiple skin layers to rebuild the moisture barrier from the inside out, locking in deep hydration. - 5-Peptide Complex: Featuring Copper Tripeptide-1, Acetyl Hexapeptide-8, Oligopeptide-29, Oligopeptide-32, and Palmitoyl Pentapeptide-4. This complex stimulates collagen and elastin synthesis, effectively improving skin elasticity, firmness, and overall texture. - Cynanchum Atratum Extract & Centella Asiatica Extract: Synergistic botanical extracts that excel at calming sensitive skin, reducing redness, and accelerating skin regeneration. - Panthenol (Pro-Vitamin B5) & Tocopherol (Vitamin E): Deeply nourish, provide antioxidant defense, and strengthen the skin's natural barrier function. Formulation & Sensory Experience: The serum features a highly concentrated, watery texture that delivers an immediate cooling sensation upon application. It rapidly absorbs deep into the skin, instantly relieving heat-induced stress and leaving a fresh, non-sticky, and intensely hydrated finish. Free-From Claims: - Free from synthetic colorants: The beautiful blue color is 100% naturally derived from Guaiazulene. - Free from harsh chemical irritants: Dermatologically tested and officially classified as "Non-irritating" with a 0.00 skin reaction index, making it perfectly safe for reactive skin. Olfactive Composition: N/A (This product is a skincare serum, not a fragrance). INCI List: Water, Glycerin, Butylene Glycol, Ethylhexyl Palmitate, Diglycerin, Methylpropanediol, 1,2-Hexanediol, Caprylic/Capric Triglyceride, Panthenol, Cetearyl Olivate, Cetyl Alcohol, Sodium Carboxymethyl Starch, Sorbitan Olivate, Sodium Polyacrylate, Glyceryl Stearate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Stearyl Alcohol, Polysorbate 80, Glyceryl Acrylate/Acrylic Acid Copolymer, Agar, Ethylhexylglycerin, Cyamopsis Tetragonoloba (Guar) Gum, Fragrance, Adenosine, Myristyl Alcohol, Disodium EDTA, Lauryl Alcohol, Lactobacillus Ferment, Guaiazulene(80ppm), Eucommia Ulmoides Bark Extract, Xylitylglucoside, Ubiquinone, Foeniculum Vulgare (Fennel) Seed Extract, Elettaria Cardamomum Seed Extract, Crocus Sativus Flower Extract, Coriandrum Sativum (Coriander) Extract, Anhydroxylitol, Cynanchum Atratum Extract, Xylitol, Xanthan Gum, Ascorbic Acid, sh-Polypeptide-50, Helianthus Annuus (Sunflower) Seed Oil, Soluble Collagen, Laminaria Japonica Extract, Centella Asiatica Extract, Resveratrol, Xanthophylls, Hydrolyzed Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Dimethylsilanol Hyaluronate, Tuber Melanosporum Extract, Tuber Magnatum Extract, Tremella Fuciformis (Mushroom) Extract, Threonine, Sparassis Crispa Extract, Sodium Hyaluronate, Serine, Proline, Potassium Hyaluronate, Lysine, Leucine, Lentinus Edodes Extract, Inonotus Obliquus (Mushroom) Extract, Hyaluronic Acid, Histidine, Glycine, Glutamic acid, Cysteine, Alanine, Sodium Hyaluronate Crosspolymer, Hydroxypropyltrimonium Hyaluronate, Sodium Hyaluronate Dimethylsilanol, Sodium Acetylated Hyaluronate, Tocopherol, Potassium Sorbate, Copper Tripeptide-1, Acetyl Hexapeptide-8, Oligopeptide-32, Oligopeptide-29, Palmitoyl Pentapeptide-4

- Frequency: Use twice daily, every morning and evening. - Application: After cleansing and toning, dispense an appropriate amount of the serum. Smooth it evenly along the skin texture and gently pat until fully absorbed. - How it Works: The highly concentrated Guaiazulene and peptide formula instantly cools the skin, soothes irritation, and delivers deep hydration. - Refill & Recycling: The smart packaging features an effortless refill system. Once finished, simply detach the components: recycle the inner plastic cartridge and dispose of the outer CXP wood shell as general waste.

- Microplastic-Free Certification: Officially tested by the KOTITI Testing & Research Institute, confirming our CXP eco-friendly wooden cosmetic containers are completely free of microplastics (Not Detected). - Non-Toxic & Heavy Metal-Free: Certified by Korea Conformity Laboratories (KCL), our packaging is rigorously tested and proven to be entirely free of hazardous heavy metals (including Lead, Cadmium, Arsenic, and Mercury) and harmful phthalates. - Upcycled Forestry Wood (CXP): Our zero-plastic packaging is manufactured using repurposed forestry byproducts, significantly lowering our carbon footprint and preventing agricultural waste without contributing to deforestation. - Circular Refill System: The sustainable wooden outer shell is designed for long-term reuse with easily recyclable inner cartridges, minimizing daily plastic consumption and promoting a true circular economy. - Vegan & Clean Formula: The serum relies on naturally derived, vegan components (such as plant-extracted Guaiazulene) and is produced cruelty-free, ensuring comprehensive environmental responsibility from the inner formula to the outer packaging.

Distribution Channels (Positioning): Positioned in the premium masstige clean beauty segment. Our primary target channels include specialized green-beauty online platforms, premium eco-conscious concept stores, high-end aesthetic salons, and luxury eco-resorts. We appeal to consumers who demand high clinical efficacy alongside uncompromising zero-plastic sustainability. Current Distribution Countries: - South Korea (Domestic headquarters and primary market) - China Desired Distribution Countries: We are actively seeking strategic partnerships to expand our global footprint into key markets: - Europe: France and Germany (targeting established, high-demand clean beauty and zero-waste markets). - Southeast Asia: Malaysia (our primary strategic gateway for ASEAN expansion). - Emerging Markets: Ghana (exploring new opportunities for sustainable beauty).

- Registered Patent (KR Patent No. 10-2882728): Officially registered for our pioneering "Environmentally Friendly Coating Method for Wooden Cosmetic Containers and the Containers Thereof," ensuring exceptional chemical stability and durability for wood-based packaging. - Microplastic-Free Certification: Tested and certified by the KOTITI Testing & Research Institute, confirming that our CXP eco-friendly wooden containers are completely free of microplastics (>20μm not detected). - Non-Toxic & Heavy Metal Safety: Rigorously tested and certified by the Korea Conformity Laboratories (KCL), proving that our packaging is entirely free from hazardous heavy metals (Pb, Cd, Cr, Sb, As, Ba, Se, Hg) and harmful phthalates. - Regulatory Compliance: Fully compliant with strict cosmetic container safety standards, safely supporting high-performance skincare formulas while driving the global transition toward zero-plastic, circular beauty solutions.