This product is a finalist in the category 绿色 & 有机 of Cosmoprof Asia 2024
Product Headline
These ingestible capsules combine hydrolyzed fish collagen from wild-caught, deep-sea fish, combined with Rosa damascena extract. This combination of ingredients supports the body’s natural collagen synthesis, hydrates skin, improves radiance, and minimizes the appearance of fine lines and wrinkles. The marine collagen peptides specifically work on a cellular level to promote skin elasticity and firmness, and support strong and healthy hair, nails, and joints. Like most of Alteya’s products, the capsules are based around the Bulgarian rose ingredient, grown in the brand’s own organic rose fields, with Alteya having full quality control over its own crop, harvest, and distillation for complete traceability in its manufacturing process. The majority of the brand’s products carry USDA NOP or Natrue Certified Organic seals, indicating that they are verified as 70-95% certified organic and made using sustainable environmental principles.
Product Description
Radiant and plump-looking skin from inside out.
Premium, Marine Collagen Peptides that work on cellular level to promote skin elasticity and firmness, support strong and healthy hair, nails, and joints.*
The fast-absorbing formula delivers potent dose of hydrolyzed with enzymes, low-molecular Collagen Peptides, and antioxidant-rich Rose Oil Complex to support body’s natural collagen synthesis, hydrate skin, improve radiance, and minimize the appearance of fine lines and wrinkles, cultivating beauty and wellness from within.
Collagen Peptides + Bulgarian Rose Oil Complex
Benefits:
-Skin elasticity + Firmness
-Fine lines + Wrinkles
-Skin hydration + radiance
-Lean muscle +
120 Capsules
Claims & Benefits
Alteya Organics' Rose Collagen Peptides Capsules has been evaluated and know to have the following benefits:
-Promotes skin elasticity and firmness
-Supports healthy hair, nails, joints, and gut
-Promotes lean muscle growth & metabolism
Hydrolized Type I & III collagen
Technical Details
Ingredients: Hydrolyzed fish collagen from wild caught deep-sea fish, rosa damascena extract.
Typical Amino Acids Profile:
Serving size mg/serving
Glycine 588mg
Proline 364mg
Glutamic acid 336mg
Hydroxyproline 308mg
Arginine 252mg
Alanine 224mg
Aspartic acid 143mg
Lysine* 112mg
Serine 112mg
Threonine* 84mg
Leucine* 84mg
Phenylalanine* 56mg
Valine* 56mg
Isoleucine* 56mg
Hydroxylysine 56mg
Histidine* 28mg
Methionine* 23mg
Tyrosine 11mg
*Essential amino acids
Other Ingredients: Glycerin, Gelatin
Price List, Target Consumer & Market Segments
MSRP: $34
Product will be launched on all major markets on November 10, 2024.
Major social media promotion is planned for Facebook/ Instagram and TikTok (USA), TikTok (UK).
Website and Social Channel/s
Company website:
https://alteyaorganics.com/collections/personal-care-amp-lifestyle-organic-supplements
Social Media:
https://www.tiktok.com/@alteyaorganics
https://www.instagram.com/alteyaorganics/?hl=en
What sets your product apart and why is it innovative?
Alteya’s product formulations are based on several key principles.
1)Most of our products are Certified Organic and carry USDA NOP or Natrue CERTIFIED ORGANIC seals – such products are verified 70-95% certified organic and made using sustainable environmental principles.
2)Most products are based on our key ingredient - the Bulgarian Rose. We grow that ingredient ourselves in our own organic rose fields. We are a truly “From the Farm to Your Skin” business, where we have full quality control over our own crop, harvest and distillation to attain complete traceability of our manufacturing process. Same holds true for many of the other certified organic ingredients we use in our formulas that are grown and produced in our biodynamic, organic fields.
3)We perform advanced ingredient and product development, by blending emblematic ingredients harvested in our organic fields, with high potency wild crafted extracts from the Bulgarian eco-mountains to create products that bring proven beauty results and sensory delight.
4) Collagen Peptides used in our product is Marine collagen certified by MSC (Marine Stewardship Council).
How do you promote your product on multiple channels?
Websites & Newsletters:
-Our active websites contain rich product and brand information highlighting company initiatives related to formulating, growing & extracting ingredients, sourcing, and manufacturing organic skin care.
-We run multilevel web marketing launch which is subsidized for a maximum result.
Social media:
Active TikTok, Facebook (260,000 fans) and Instagram (7,000 fans) pages:
-we run multiple campaigns to promote the company mission, products, social responsibility projects
-Fast-Growing Viral TikTok presence, 20M+ total views in 3 months, 50K+ units sold
Press releases:
-We regularly share important product announcements, award recognitions and key initiatives via our press release provider, PRWeb.com
Product evaluations by key influencers:
-We work with key bloggers and influencers who receive products for their reviews and evaluations.
Offline distribution:
- Our brokers and distributors receive marking materials and promotional budget for achieving the maximum noise regardign launching the new product.
How does your product meet the evaluation criteria of its category?
Our unique product is one of the best new addition to everyday Skin routine.
It will be launched in the month of November.
What is you brand commitment to sustainability, ethical practices, and social responsibility?
ENVIROMENT CONSCIOUSNESS:
- We grow our rose, lavender, and other botanicals with great respect for the environment. We are certified through the industry’s most strict organic standard, USDA NOP.
- What is more, we have recently made a big step towards our carbon neutrality. We have installed our own solar panels that currently are supplying around 70% of our electricity needs. We are continuing with the installation of renewable sources and are on target to reach 100% carbon neutrality by 2025.
SOCIAL RESPONSIBILITY:
- Every spring we employ 1,500-2,000 minorities and local villagers during rose harvesting, providing an important source of income to thousands of households. They are an integral part of our extended Alteya family.
- Every year at the end of the rose harvesting campaign, we work with leadership of local villages to sponsor financially and offer volunteering efforts. This includes various educational and cultural programs aimed at creating advancement opportunities and celebrating local cultures and customs.
- We also strongly encourage diversity within our teams.
- Our team members come from many international backgrounds and our management team is comprised of 60% woman
Certifications
Alteya Organics certifications:
- NaTrue Organic Standard (by EcoControl)
- USDA Organic Standard (by Ceres GmBH)
- ECC Organic Standard (EU Organic by Ceres GmBH)
- VEGAN Standard
- GMP certified