Groupe Berdoues Parfums & Cosmétiques - SPBH

Eau de Toilette Musc blanc & Lin

This fragrance is composed of 95% ingredients of natural origin and made with plant-based alcohol. It contains no potentially harmful ingredients, is vegan, and has been tested under dermatological controls. The scent itself is an enveloping and addictive fusion of white musk, neroli, and cotton flower notes, coupled with base notes of cashmere wood and rice bran. The base brings a warmth and velvety softness, to leave an addictive trail on the skin. The scent’s packaging is also 100% recyclable and recycled, with its products made in Toulouse, France.

Booth#: 1E-F2B Section: Branded Finished Products

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Product Headline
This fragrance is composed of 95% ingredients of natural origin and made with plant-based alcohol. It contains no potentially harmful ingredients, is vegan, and has been tested under dermatological controls. The scent itself is an enveloping and addictive fusion of white musk, neroli, and cotton flower notes, coupled with base notes of cashmere wood and rice bran. The base brings a warmth and velvety softness, to leave an addictive trail on the skin. The scent’s packaging is also 100% recyclable and recycled, with its products made in Toulouse, France.
Product Description​
Enveloping and addictive, Eau de toilette Musc Blanc & Lin captures the softness of the emblematic Musc Blanc. Neroli and Cotton flower harmonize with the captivating depth of White Musk, creating a fragrance that awakens the senses and delicately caresses the skin. The base notes, composed of Cashmere wood and rice bran, bring warmth and velvety softness, leaving an addictive trail on the skin.
Claims & Benefits
0% CONTROVERSIAL INGREDIENT VEGAN FORMULA TESTED UNDER DERMATOLOGICAL CONTROL 100% RECYCLABLE PACKAGING
Technical Details​
ALCOHOL, AQUA (WATER), PARFUM (FRAGRANCE), TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, CANANGA ODORATA OIL / EXTRACT, CITRUS AURANTIUM BERGAMIA PEEL OIL, PELARGONIUM GRAVEOLENS FLOWER OIL, LINALOOL, HYDROXYCITRONELLAL, COUMARIN, ALPHA-ISOMETHYL IONONE, CITRUS LIMON PEEL OIL, LIMONENE, PINENE, CITRONELLOL, LINALYL ACETATE, HEXADECANOLACTONE, BETA-CARYOPHYLLENE, GERANIOL, GERANYL ACETATE, BENZALDEHYDE, CITRAL, BENZYL BENZOATE.
Launch Date
10/17/2024
Price List, Target Consumer & Market Segments
Advised retail price : 31.70€ Our target market extends to a diverse clientele, accessible through strategic distribution channels such as pharmacies, drugstores, parapharmacies, perfumeries, as well as department stores, to ensure a strong presence tailored to different consumer needs.
Website and Social Channel/s
https://berdoues.com/ Instagram : @berdoues
What sets your product apart and why is it innovative?
Our product stands out through its authenticity and joyous celebration of nature, embodied in every fragrant creation. By delicately blending classic and singular raw materials, we invite you to rediscover the essence of contemporary perfumery. Each composition is an innovative ode to nature, merging timeless elements with modern olfactory trends, offering a unique sensory experience that is both familiar and refreshingly original.
How do you promote your product on multiple channels?
We promote our products via ads campaign, social media campaign, store activities but also events participation.
How does your product meet the evaluation criteria of its category?
The BERDOUES GROUP controls the entire production chain of all its products from start to finish, ensuring traceability, quality, and responsiveness. At Berdoues, our Research and Development team is at the heart of our product creation. Integrated within the company, they actively participate in every step of the development process in a constant quest for quality. This team ensures the effectiveness and performance of our formulas while respecting the art of traditional perfumery and cosmetic techniques. In line with our environmental commitments, they also strive to produce innovative and planet-friendly solutions. Our in-house production and packaging department plays a key role in the realization of our products. It ensures not only high quality but also essential flexibility and responsiveness to meet market demands. This department also guarantees flawless traceability, risk management, and the optimization of industrial tools, contributing to the excellence and reliability of every Berdoues product.
What is you brand commitment to sustainability, ethical practices, and social responsibility?
Our mission is to defend the values of consumers and their needs, and we are very proud today to propose a very strict charter. All our formulas are processed with plant-based alcohol and are phthalate-free. Our formulas contain up to 100% ingredients of natural origin, some of which are certified organic, vegan, dermatologically tested and free from controversial ingredients. Our packaging is recyclable and recycled, and all of our products are made in Toulouse, France with love. This assures our consumers transparency, naturalness and quality.
Patents
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Certifications
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Timeline

18 July 2024

Platform Opening

30 September 2024

Entries closing

21 October 2024

Finalists Announcement

13 November 2024

Awards Ceremony
Winners Announcement

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