Tricobiotos SPA
HEMP Waterless shampoo
This shampoo is made without water, which is replaced with aloe vera to create a concentrated formula infused with hemp seed oil. To use, a small amount of the shampoo is dispensed into the palm of the hand by rolling the tube around its accompanying metal key. The formula is then lathered with wet hands to activate its creamy foam, before spreading over the scalp and rinsing. The hemp seed and aloe vera formula gently cleanses, strengthens, and nourishes the hair. Hemp seed oil is rich in omega 3 and 6, to maintain hair’s elasticity, while its vitamin E and polyphenols fight free radicals. Aloe vera is rich in vitamins A, C, and E to keep the hair fiber hydrated and silky; while glycerin reduces frizz and strengthens the hair fiber. The shampoo’s concentrated formula is billed as lasting twice as long as a traditional shampoo. Composed of 89% natural origin ingredients, the shampoo is 100% waterless and SLES and SLS free.
Booth#: 3G-K1B Section: Branded Finished Products
This product is a finalist in the category Hair Products of Cosmoprof Asia 2024
Product Headline
This shampoo is made without water, which is replaced with aloe vera to create a concentrated formula infused with hemp seed oil. To use, a small amount of the shampoo is dispensed into the palm of the hand by rolling the tube around its accompanying metal key. The formula is then lathered with wet hands to activate its creamy foam, before spreading over the scalp and rinsing. The hemp seed and aloe vera formula gently cleanses, strengthens, and nourishes the hair. Hemp seed oil is rich in omega 3 and 6, to maintain hair’s elasticity, while its vitamin E and polyphenols fight free radicals. Aloe vera is rich in vitamins A, C, and E to keep the hair fiber hydrated and silky; while glycerin reduces frizz and strengthens the hair fiber. The shampoo’s concentrated formula is billed as lasting twice as long as a traditional shampoo. Composed of 89% natural origin ingredients, the shampoo is 100% waterless and SLES and SLS free.
Product Description
Hydrating shampoo concentrated formula.
Directions for use: place the metal key of the tube on the end, roll it up gently to get a small amount of product into the palm of your hand. Rub into wet hands to activate the creamy foam. Spread over the scalp and massage, then rinse thoroughly. Repeat if necessary.
Claims & Benefits
Concentrated shampoo, with hemp seed oil and aloe vera, it gently cleanses, strengthens and visibly nourishes hair. Easy to use and extremely effective, it is activated directly with water, creating a soft foam, hydrating in depth and improving hair discipline and shine. Its concentrated formula ensures it lasts at least twice as long as a traditional shampoo.
Produced without water, replaced by aloe vera.
89% natural origin content.
100% vegan.
SLES-SLS free.
Technical Details
Ingredients: GLYCERIN, SODIUM COCO-SULFATE, ALOE BARBADENSIS LEAF JUICE, SODIUM COCOYL ISETHIONATE, CANNABIS SATIVA SEED OIL, PARFUM/FRAGRANCE, GLYCERYL CAPRYLATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, TOCOPHERYL ACETATE, LINALOOL, LIMONENE.
89% natural origin content.
tube: 100% recycled aluminium (excluding cap).
box: 100% recycled paper.
SLES-SLS free formula.
Launch Date
02/15/2024
Price List, Target Consumer & Market Segments
Salon price: € 18.40 (Italy)
End consumer price: € 27.60 (Italy)
HEMP Waterless shampoo is a professional product for the hairdresser, which is also suitable for resale to the end customer. It is perfect as a travel-size product (the 100ml format allows you to take it with you on plane trips without restrictions).
Website and Social Channel/s
https://www.selectiveprofessional.it/en/product/hemp-waterless-shampoo/
https://www.facebook.com/SelectiveProfessional/
https://www.instagram.com/selectiveprofessional_official/
What sets your product apart and why is it innovative?
Concentrated shampoo, with hemp seed oil and aloe vera, it gently cleanses, strengthens and visibly nourishes hair. Easy to use and extremely effective, it is activated directly with water, creating a soft foam, hydrating in depth and improving hair discipline and shine. Its concentrated formula ensures it lasts at least twice as long as a traditional shampoo.
89% Natural Origin Content
100% Waterless
SLES / SLS FREE
How do you promote your product on multiple channels?
HEMP Waterless shampoo is an innovative product for hairdressers who want to show themselves to be green in the eyes of the end customer, but it is also a means by which the end customer can make a contribution to the environment by purchasing a product with 100% recycled packaging that contributes greatly to saving water.
For an increasingly green soul.
How does your product meet the evaluation criteria of its category?
HEMP Waterless shampoo is an innovative product with a green soul and environmental awareness. Produced entirely without using water, it represents the evolution of solid shampoo and is an absolute novelty in the professional hairstyle market. 100% vegan, with 100% recycled packaging, it has a concentrated formula that ensures it lasts at least twice as long as a traditional shampoo.
What is you brand commitment to sustainability, ethical practices, and social responsibility?
HEMP Waterless shampoo is produced entirely without the use of water, replaced by aloe vera. An absolute saving of water, which will be one of the most sought-after and scarcest commodities in the coming years.
The packaging is 100% recycled and communicates the green identity of Selective Professional and the manufacturing company Tricobiotos, which has always been environmentally aware.
The SLES-SLS free formula ensures a professional performance cleansing product with a sulphate-free composition, for even greater attention to scalp and hair delicacy.
Patents
none
Certifications
An analysis of the ingredients of HEMP Waterless shampoo by Officina dei Saponi attributed 89% ingredients of natural origin to the product.
Laboratory analysis by the University of Ferrara declared HEMP Waterless shampoo non-irritating to human skin.
Timeline
18 July 2024
Platform Opening
30 September 2024
Entries closing
21 October 2024
Finalists Announcement
13 November 2024
Awards Ceremony
Winners Announcement