Searchlight H&B Co. Ltd.

SUNNY RECIPE Color Change Gel Nail

In a fun touch, these gel nail stickers change color when the wearer goes outside, as they’re exposed to the UV in sunlight. The nails are designed as a full-cured gel nail sticker, which is simply applied to the nail without needing to be cured under a lamp, and then filed into shape. The colors are long-lasting and come in a range of shades and patterns that transform under sunlight – a gray might turn to blue, a cream to purple, or white to magenta.

Booth#: 1E-P1A1 Section: Branded Finished Products

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Product Headline
In a fun touch, these gel nail stickers change color when the wearer goes outside, as they’re exposed to the UV in sunlight. The nails are designed as a full-cured gel nail sticker, which is simply applied to the nail without needing to be cured under a lamp, and then filed into shape. The colors are long-lasting and come in a range of shades and patterns that transform under sunlight – a gray might turn to blue, a cream to purple, or white to magenta.
Product Description​
SUNNY RECIPE Color Change Gel Nail is the fully cured gel nail which changes its color when exposed to the UV in sunlight
Claims & Benefits
Voluminous and thick gel coat for long lasting gloss / Various colors and designs to meet customers’ needs / Easy to use for self nail care / SGS safety test
Technical Details​
UV-sensitive new technology by the patent / Fully cured gel nail which does not require the gel lamp to dry nails
Launch Date
03/01/2024
Price List, Target Consumer & Market Segments
USD 14 / Nail product users / Self nail users / Starters for nail products
Website and Social Channel/s
en.sunnyrecipe.co.kr, https://www.instagram.com/sunny_recipe_nail
What sets your product apart and why is it innovative?
SUNNY RECIPE Color Change Gel Nail is the only product which changes its color according to UV in sunlight.
How do you promote your product on multiple channels?
USA : Costco, Urban Outfitters / Japan : Don Quijote nationwide stores
How does your product meet the evaluation criteria of its category?
Beauty - Make up - Nail
What is you brand commitment to sustainability, ethical practices, and social responsibility?
Safe materials for children
Patents
COSMETIC PRODUCT USING PHOTOCHROMIC POWDER AND METHOD OF MANUFACTURING THE SAME
Certifications
U.S. CPSIA - Safety Test / SGS Safety Test

Timeline

18 July 2024

Platform Opening

30 September 2024

Entries closing

21 October 2024

Finalists Announcement

13 November 2024

Awards Ceremony
Winners Announcement

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