Muzigae Mansion (LCM Cosmetic Co Ltd)
Objet Water
Muzigae Mansion Objet Water is a lip tint whose striking packaging takes its cues from “crumpled hand creams in everyday life,” Muzigae Mansion says. The lip tint’s translucent tube is molded so it appears to be artfully creased, as if it’s been used. The product itself captures a tint in a “clear, watery texture that instantly adheres to the lips and showcases a transformative blurred finish,” the brand says. The tint is infused with the brand’s Hyal Deca Complex hyaluronic acid, so the lips feel comfortable while wearing the product. The formula’s blurred finish is also long-lasting, with the product available in four shades.
Booth#: 1E-Z6B Section: Cosmetics&Personal care
This product is a winner in the category Make-up Products of Cosmoprof Asia 2023
Product Tagline
Muzigae Mansion Objet Water is a lip tint whose striking packaging takes its cues from “crumpled hand creams in everyday life,” Muzigae Mansion says. The lip tint’s translucent tube is molded so it appears to be artfully creased, as if it’s been used. The product itself captures a tint in a “clear, watery texture that instantly adheres to the lips and showcases a transformative blurred finish,” the brand says. The tint is infused with the brand’s Hyal Deca Complex hyaluronic acid, so the lips feel comfortable while wearing the product. The formula’s blurred finish is also long-lasting, with the product available in four shades.
Product Description
Muzigae Mansion Objet Water is a vegan-certified lip tint product. Inspired by crumpled hand creams in everyday life, we created a product with a look that could not be seen anywhere else in the world.
The product is quickly absorbed and fixed immediately after application on the lips. It is applied gently to give a light feeling.
Claims & Benefits
Objet Water offers a clear watery texture that instantly adheres to the lips and showcases a transformative blurred finish.
With perfect adherence, there is no feeling of lumpiness or smudging on the surface of the lips, and only vivid colors remain for a long time.
The powerful moisturizing effect of hyaluronic acid and a gentle, non-irritating formula provide a comfortable feeling as if wearing no makeup.
Indulge yourself in the colors that seep into the semi-transparent Objet Water, creating a dramatic flow and a sense of secrecy
Technical Details
01 Twist texture
The moment the watery texture adheres to the lips, it transforms into a blurred water blur formulation.
02 Hyal Deca Complex
Hyaluronic acid forms a powerful moisture barrier, keeping the lips comfortable all day long, as if the skin can breathe without feeling dry.
03 Perfect finish
It is quickly absorbed by the lips and tightly adheres, leaving a perfect finish without any lumpiness or smudging.
04 Long lasting
By forming a color layer that uniformly covers the entire lips, it maintains vibrant colors for a long time.
Launch Date
June 1, 2023
Price List
KRW 18,000 , USD 13.30
Website or Main Social Media
https://muzigae-mansion.com/
https://www.instagram.com/muzigae_mansion/
What sets your product apart and why is it innovative?
The biggest difference between MUZIGAE MANSION OBJET WATER is its product design.
The design of this product is a design that we haven't seen in any other product. We were inspired by crumpled hand cream. Implementing these inspirations into non-crunching plastics has contrasting effects.
We used the method of melting plastic and blowing air to make this unusual container.
How do you promote your product on multiple channels?
MUZIGAE MANSION OBJET WATER is a lip gloss product with a unique design that has never been seen in color cosmetics before.
We display these designs in Korea's most famous h&b store so that customers can see, touch, and experience them with their own eyes.
We are also promoting our products through various influencers and YouTubers that match our atmosphere.
Through our efforts, many customers not only in Korea but also all over the world recognize our products and are receiving love calls from many overseas vendors.
How does your product meet the evaluation criteria of its category?
MUZIGAE MANSION OBJET WATER belongs to the color cosmetics category and is a lip tint product that is applied to lip makeup.